Subtract to Ship · Book 4

Grow

One channel that works beats ten that might.

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In this book

The AI Launch Pads

Every chapter ends with a Launch Pad: a working session that turns the chapter into your output. Scan the QR code in the book, or start here.

  1. 01Reframe My Sales IdentityEveryone's in Sales (And That's a Good Thing)
  2. 02One ChannelThe One-Channel Rule: Master One Before You Do Anything Else
  3. 03Build My Content EngineContent as a Growth Engine: What to Say, How to Say It, and Why Most Content Fails
  4. 04Build My Lead Generation SystemLead Generation: How to Fill Your Pipeline Without Burning Cash
  5. 05Raise My PricePricing Courage: Why You're Charging Too Little and What to Do About It
  6. 06Build My Email SequenceBuild Your Owned Audience: Email, Community, and the Channels Nobody Can Take Away
  7. 07Write My Cold Outreach SequenceCold Outreach That Doesn't Feel Cold
  8. 08Prepare My Discovery CallThe Discovery Call: Stop Pitching, Start Diagnosing
  9. 09Prepare My NegotiationNegotiation for Founders: How to Hold Your Price and Close the Deal
  10. 10Build My Social Proof SystemSocial Proof: Why People Buy What Other People Buy
  11. 11Build My Referral SystemReferral Systems: Turn Customers into Your Sales Team
  12. 12Build My Revenue EngineThe Revenue Engine: Your One-Page Repeatable Sales System